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Hype Comp

Hype comp youth bat

Although this bat was launch for two different audiences, the main focus for the younger kids! Playing on the name of Hype there was this urban street city vibes!


Main Launch graphic


Ideas and concepts


Web Banners

Showing all the banners in different ratios that either goes on key supporting retailers such as Amazon, Dick’s Sporting Goods, etc.


Technology pieces


Continuing the hype

We wanted to capture some momentum going into the holidays and this was the campaign that follows.